Why OTT and Free Streaming Are Taking Over Entertainment
These days, OTT services are receiving a lot of love from users.
Since the COVID-19 outbreak, staying at home has increased, boosting the need for OTT services.
OTT platforms offer multiple contents via the internet.
Netflix, Watcha, and TVING are well-known examples.
Compared to cable television, viewers can select content whenever they want.
OTT’s popularity comes from several factors.
It allows people to enjoy different genres from a single service.
Movies, dramas, and entertainment shows are easy check here to choose based on personal taste.
Another benefit is its lower cost compared to classic TV services.
Watching on phones or tablets anytime is a major benefit.
Recently, increasing subscription prices have caused 부담 for many users.
As a result, attention toward free services is increasing.
Ad-supported free streaming allows users to enjoy content without paying.
It is appealing to people sensitive to expenses.
FAST platforms are emerging as a new type of free streaming model.
For example, KT launched a FAST service called “Gi Live,” drawing public interest.
As the traditional market slows, FAST is becoming a new profit model.
The main benefit of free platforms is zero subscription fees.
Another plus is the wide range of available programs.
The disadvantage is that ads are unavoidable.
Also, content quality may be lower than paid OTT services.
Both markets will likely keep developing over time.
Free models could gain stronger popularity.
Being able to watch without cost is highly appealing.
In conclusion, combining premium OTT quality with free access matters.
Blending both models offers better choices to viewers.
I look forward to seeing how the streaming industry develops in the future.